Have you ever stopped to consider what makes you truly unique and
special?

What sets you apart from others and makes you stand out in a crowd? In order to
unlock your full potential and achieve success in life, it's essential to know
yourself inside and out. That's where a self SWOT analysis comes in. SWOT stands
for Strengths, Weaknesses, Opportunities, and Threats, and by taking a closer look
at each of these areas, you can discover your own superpowers and unleash your
full potential.

A person’s cover letter is arguably one of the most important things a person can write to set themselves apart from others when competing for a highly sought after job. Learning how to work with the systems that sort through these letters at larger firms is the key to unlocking a competitive advantage and getting your letter seen. There are some obstacles in getting your cover letter seen by a human and that is the ATS program that searches through the thousands of applications received by these big companies. This guide is for anyone in the workforce who is applying to a larger corporation that may be using an online application portal to accept resumes and cover letters. I am going to show you how to nail your application every single time.

Being a valuable employee in the Marketing industry means knowing your own value to begin with. Here are 5 ways to start the process!

We’ve all been there. You finally have a great job opportunity that has the potential to open up the next chapter of your career. Only one problem, you have to go in for a job interview. Whether you are a beaming extrovert or a quiet introvert, none of that matters in such a competitive job market where a dozen or more candidates could be gunning for the same position you are. In this blog post, I am going to go over a few tips that will help you nail that job interview in ways that will secure your spot in that new position.

I don't know about you, but if I had a dollar for every time I heard someone say, "I’m stressed," I would probably be a millionaire. And if I were a millionaire, I would not be searching for a job. Unfortunately for us, we are not benefiting financially from the stress of others, which is why we are job searching. Stress is a human reaction that happens to everyone. It's our body’s way of responding to a challenge or demand. College students and recent graduates are especially vulnerable to substantial amounts of stress because of the emergence of new experiences and situations, such as the job search process. While stress in short bursts can be useful, too much stress has many negative repercussions. Throughout the job search process, individuals may experience a great deal of stress, so it is important to make sure that this stress is managed. In this post, I will discuss what stress is and the effects it has on your body, explain the importance of stress management and provide eight suggestions on how to overcome stress you may face during the job search process.

Have you ever been to a job fair and forgotten to print your resume? Or found your resume to be a hassle when carrying it around? You should opt for an easier option, a personal business card. This can replace the bother of carrying around a portfolio and introduce the ability to give out your contact information quickly and simply while creatively branding yourself.

Internships can play a huge role in helping college students get better job opportunities and make more money post-graduation. According to Forbes, an internship has a 60% chance of turning into a full-time job offer from that company. It is obvious that the after-effects of internships are all positive, but how do students with no professional work experience land internships with these big popular companies?

Unless you are able to bypass the Applicant Tracking System, or ATS, an employer will never even see your resume. An ATS is a system designed to sort and filter candidates based on qualifications for a position that are provided in resumes and cover letters. These systems make the hiring process more manageable for employers as they get hundreds of resumes per day by sorting through the ones that contain very little relevant information for the job. These systems make it imperative to customize your resume for each job and utilize critical keywords as they pertain to the job.